Digital signage is a sub-segment of signage. Digital signs use technologies such as LCD, LED and Projection to display content such as digital images, video, streaming media, and information.

They can be found in public spaces, transportation systems, museums, stadiums, retail stores, hotels, restaurants, and corporate buildings, churches etc, to provide way finding, exhibitions, marketing and outdoor advertising. Basically, its consist of the hard and the software components.

Hardware – the physical components: screens (digital displays), media players (if necessary), network components, mounts, etc.

Software – the content and/or device management system(s) and playback software on media players

Connectivity – the ways in which digital displays connect back to the content management system, whether using hard line, Wi-Fi or mobile technologies

Installation – the entire installation process, from site surveys through the final installation

Content – the biggest ongoing cost of the network: the continuous creation of or subscription to fresh content to keep the network current and relevant.

Content creation costs vary widely based on the purpose of the network, the quality required and the frequency of change. Here a few categories of deployment, ranging from simple to complex:

1.Single-screen, automated content – news, sports, weather, FIDS, etc.

2.Menu boards

3.Public facing boards in a corporation

4.Wayfinding screens in a mall

5.Videowall in a major retailer and Churches

Determining the application, the quality and frequency of change will give you a rough idea of your ongoing content creation costs. Let’s give you that custom made services that suit your needs!